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Discover the New Chapter Difference


If you’re already taking supplements, or thinking about it, how do you decide which to try? Here at New Chapter®, it’s part of our formulation philosophy to give you “new chapters” in supplement choices. Our products are intentionally made to be different and innovative in their fields—not a copy of what’s typically on the shelf. We think these differences are worth seeking out! Here’s why New Chapter is like no other in these four categories:

Nourishing Multivitamins—New Chapter multivitamins are made with certified organic vegetables and herbs, and are Non-GMO Project Verified. Each multivitamin delivers 20+ nutrients for supporting your life stage needs—and the nutrients are individually cultured with beneficial probiotics. All New Chapter multivitamins are gentle on your stomach, including Perfect Prenatal™, Perfect Postnatal™, and Every Woman™’s One Daily.

Bone Strength Take Care™—When is a Calcium supplement not from limestone? When it’s sourced from plants… Red Marine Algae sustainably harvested in Iceland, to be exact. Bone Strength Take Care’s easy-to-swallow Calcium complex also delivers Vitamins K2 and D3 that help direct Calcium to the bones… where it’s needed.*

Wholemega™ Whole Fish Oil—New Chapter’s premium fish oil delivers 17 whole omega fatty acids from sustainably caught Wild Alaskan Salmon. Natural Vitamin D3 is part of the package. Wholemega is clinically shown to improve the Omega-3 Index, a studied marker of heart health.* Wholemega has a difference you can actually see—pure salmon oil is a rich amber color, not the pale yellow of highly processed fish oil capsules.

Zyflamend™ Whole Body—Exercise happens (that’s good!), and so do aches and pains related to exercise. For soothing minor pain† related to exercise, Zyflamend delivers full-spectrum Ginger that also supports flexibility and comfortable movement.* Zyflamend is New Chapter’s #1-selling herbal blend, now in a 100% Vegetarian capsule.

Whatever your personal health program, New Chapter wishes you good health—and we invite you to discover the Wisdom of Nature that we deliver every day.

With gratitude to our FIT4MOM® partners, you always receive 45% off New Chapter supplements and free shipping when you register at

†With Ginger for occasional pain

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