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New Chapter® is Loving the Fermentation Trend!


Have you noticed that fermentation has been in the spotlight lately? It seems like fermented foods, drinks, and condiments are being widely recognized for their distinctive qualities and nuanced flavors. From miso to kombucha, cultured butter to spicy kimchee, small-batch sauerkraut to artisanal yogurt, we’re loving all things fermented.

Fermentation is a process of “becoming.” It happens thanks to the life process of tiny beings—friendly microbes such as yeast and bacteria whose own life cycles and metabolisms help us humans stay healthy and fed. Milk meets a simple life form and becomes yogurt. Ordinary cabbage can become kimchee, grapes become wine, and flour becomes bread.

Of course fermentation is not just a trend—people have used it to enrich and preserve food for centuries. Paul Schulick, New Chapter’s Founder, Formulator, and Master Herbalist, researched fermentation for years and worked to bring this magic and vitality to the field of supplements. You can find it in New Chapter’s full line of unique whole-food fermented multivitamins.

How does someone ferment a vitamin? New Chapter’s proprietary process uses a nourishing broth of beneficial probiotics, Saccharomyces yeast, and whole foods to carefully culture a vitamin or mineral over many hours. The result? Whole-food fermented multivitamins that are so gentle you can take them anytime, even on an empty stomach! You can learn more about our culturing steps at

Make New Chapter fermented multivitamins part of your healthy regimen! With gratitude to our FIT4MOM® friends, you always receive 45% off New Chapter supplements and free shipping when you register at

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